Helping Reduce Rx Drug Misuse Among Military Personnel

Deliverable: A success story, infographic, and social media content
Services: Writing, interviews, creative consulting

ICF International needed a vehicle to communicate the success of its campaign for the Department of Defense to help combat drug misuse among active military personnel. Working with the client lead, graphic designer, and subject matter experts, I developed a success story package that included a tried-and-true text format, along with an infographic that could be easily shared across social media. These complementary communication vehicles give readers bite-size, quick content as well as more in-depth details to convey the challenge, solution, and benefit of this impactful initiative.